According to Gartner, "The top retail industry trends in 2024 focus on in-store investments, excellence in merchandising and customer experience transformation through GenAI. The customer is at the center of these trends that focus on engaging customers, understanding their behavior and delivering a world-class customer experience."
Learn how to:
Collaborate with the chiefs of the supply chain, merchandising and sustainability to identify technologies that provide the greatest value for selected recommence use cases
Prioritize one to three GenAI pilot use cases against potential business value and feasibility by assembling a small but diverse team, including business partners, software developers and AI experts to oversee the pilots
Select a cross-functional team from IT, HR, supply chain, merchandising, operations and finance to investigate possible implications on costs, savings and efficiency gains from deploying AI capabilities into the relevant business functions
Gartner, Top Retail CIO Industry Trends for Increasing Customer Centricity in 2024, Tom Nolan, Kelsie Marian et al, 10 January 2024
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.
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